Raccoon Cafe Branding
Design Objective:
Design a cohesive packaging series that demonstrates the ability to translate flat dyeline designs into realistic 3D mockups, focusing on layout accuracy, visual hierarchy, and brand consistency across multiple package formats.
Design Brief: This project focuses on learning how to design directly on packaging flats, or dylines, and accurately translates those designs into realistic mockups. The goal is to understand how graphics interact with folds, edges, and pnels while maintaining clear visual hierarchy and designs beginning with flat layouts, carefully placed typography, imagery, and brand implemented into digital mockups to simulate how the packaging would appear in a real-world context. Through this process, the project emphases technical precision, spatial awareness, and the ability to visualize how two-dimensional designs function when assembled into three-dimensional forms.
Branding
Coffee Cup Design
Coffee Bag Design
Animated Gif
